Identity area
Reference code
Title
Date(s)
- 1960 - 1996 (Creation)
Level of description
Extent and medium
0.02 m of textual records
39 audio recordings
22 audio cassettes : ¼ in.
17 audio cassettes
16 video recordings
1 open reel: 1in.
13 video cassettes : ¾ in. U-matic
2 video cassettes : VHS
28 cinefilms
28 reels : release print ; colour and b&w ; 16mm
Context area
Name of creator
Archival history
Immediate source of acquisition or transfer
Content and structure area
Scope and content
This fonds is divided into 4 series, according to format. These are: Textual Material, Audio Material, Video Material and Cinefilms.
The first series, Textual Material, includes one file of print ads from the 1970s.
The second series, Audio Material, includes ¼ audio masters and dubs for a number of advertisements. This series also includes cassette copies of a radio jingles and a recording of a 1960 episode of The Curling Show (CBC Ottawa).
The third series, Video Material, consists of demo reels for Cubby Marcus and The Moving Hand Creative Enterprises Inc. This series also includes several video cassette copies of particular advertisements.
The fourth series, Cinefilms, includes several of Cubby Marcus’ demo reels. This series also includes several 16 mm copies of particular advertisements.
Clients/Products that Cubby Marcus has promoted include:
Air Canada
AlkaSeltzer
Ansco
Bristol Myers
Braun
Brunswick
Calona Wines
Canada Packers
Canada Vinegar
Canadian Home Builders
CBC
Clorox
CNCP
Connor Bros.
Dominion Dairies
Egg Marketing Board
Ford Motor Company
General Foods
Giacondi Wines
Government of Canada
Grand Touring Automobiles
IBM Canada
Imperial Oil
Javex
Kraft Foods
Labatts Breweries
Maple Leaf
Ontario Blue Cross
Ontario Milk Marketing Board
Marlin Travel
Maxwell House
McGuiness
Metrecal
Mitchum Thayer
Mohawk Raceway
Molson Breweries
Moulinex
Pastellis
Philips Tobacco
Pork Marketing Board
Ralston Purina Pet Foods
Ritz Crackers
Royal Trust
Sealtest Dairies
Shirt Stop
Shopsy’s
St. Hubert Restaurants
Tender Vittles
Toronto Star
Trans Canada Telephone
Tums
Union Gas
Warner Lambert
Wrigleys
Zero Detergent.
Appraisal, destruction and scheduling
Accruals
No further accruals expected
System of arrangement
Conditions of access and use area
Conditions governing access
Preservation concerns may limit access, consult archivist.
Conditions governing reproduction
Media Commons does not own copyright of collection materials. Consult rights holder for reproduction(s).
Language of material
- English
Script of material
Language and script notes
Physical characteristics and technical requirements
Finding aids
Contact archivist for further finding aid information.
Allied materials area
Existence and location of originals
Existence and location of copies
Related units of description
Notes area
Alternative identifier(s)
Access points
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Name access points
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Description control area
Description identifier
Institution identifier
Rules and/or conventions used
Dates of creation revision deletion
Created Mar. 19, 2015
Language(s)
- English