Identity area
Reference code
Title
Date(s)
- 1921-1987 (Creation)
Level of description
Extent and medium
196 boxes
Context area
Name of creator
Administrative history
Cooper & Beatty was founded as a typographic service in 1921 by E.T. Cooper and L.W. Beatty. In the 1930's it began to specialize in advertising agency typography. When the founders Cooper and Beatty retired in the 1950's, W.E. Trevett, a typographic designer, became president. He received international awards for typographic design and art direction. The firm, with clients in both Canada and the United States, won international awards and recognition for its typographic designs. In Canada it worked for many advertising agencies and designed the typography for much of the consumer advertising industry. Four other companies comprised Cooper & Beatty: Headliners of Canada, Linotype Composing Company, London Typesetting Company, and Swift-o-type Limited. Some records for these companies are included. In 1968 Cooper & Beatty merged with the McLean Management Group of Montreal.
Archival history
Immediate source of acquisition or transfer
Content and structure area
Scope and content
The collection contains office files of correspondence, interoffice memos and financial records for Cooper & Beatty designs, as well as proof copies of work completed, copies of work and mounted samples for exhibits, posters, photographs and organizations connected with the firm.
Appraisal, destruction and scheduling
Accruals
System of arrangement
Conditions of access and use area
Conditions governing access
Material may be requested in person at the Fisher Library Reference Desk, or in advance using our online stack retrieval request form: https://aeon.library.utoronto.ca. Please note that this material requires 2 business days to retrieve.
Conditions governing reproduction
Language of material
- English