Series E - Public relations, promotion, and marketing materials

Identity area

Reference code

OTUFM 53-E

Title

Public relations, promotion, and marketing materials

Date(s)

  • 1983-2020 (Creation)

Level of description

Series

Extent and medium

113 cm of textual records and other materials

Context area

Name of creator

Esprit Orchestra
(1983-)

Repository

University of Toronto Music Library

Archival history

Immediate source of acquisition or transfer

Content and structure area

Scope and content

Series consists of public relations and promotional materials created to promote Esprit Orchestra and their performances, including programs, posters, concert season brochures, flyers, advertisements in newspapers and magazines, newspaper clippings of reviews, promotional photographs, posters, and other general marketing materials.

Appraisal, destruction and scheduling

Accruals

System of arrangement

Series is arranged 5 subseries: (1) General marketing materials (including correspondence, draft advertisements, Alex Pauk's biography, profiles on Esprit Orchestra); (2) Photographs (including promotional photographs of musicians and composers, as well as photographs of Esprit Orchestra and various events); (3) Posters (for select concerts by Esprit Orchestra); (4) Press reviews, advertisements, and news releases; (5) Programs, flyers, and brochures for concerts by Esprit Orchestra.

Conditions of access and use area

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    Script of material

      Language and script notes

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      Finding aids

      Allied materials area

      Existence and location of originals

      Existence and location of copies

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      Description control area

      Description identifier

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          Accession area